Postage rates, Bulletin delivery up on July 10 | New
The USPS is increasing its rates on July 10 for consumer and commercial mail users. Stamps increase by 6.5%, mail in marketing numbers increases by 6.5%, parcels increase by 8.5% and periodic mail increases by 8.54%.
This increase follows stamp increases in January 2021 of 1.5% and August 2021 of 5.5%. Postage for periodicals increased by 10.3% in 2021.
Due to rising postage costs, the Baldwin Bulletin and other American periodicals are raising home delivery subscription rates to coincide with postage increases. Baldwin Bulletin subscription increases by $4 per year beginning July 10. This is only the second increase in the Baldwin Bulletin’s home delivery price in more than a decade.
Brent Wesner, president of the National Newspaper Association (NNA) and president of Wesner Publications, Cordell, OK, said: “We recognize that the USPS faces inflation issues – including the cost of fuel – but it also has not only relief from the Postal Services Reform Act (which removed $50 billion of debt from the USPS balance sheet), but also (a) $10 billion of CARES Act money. Right now, he has a much bigger cash flow than many in the industry.
The 2021 increases were part of a business plan that also included lowering service standards for mail routed across the United States, according to NNA. Wesner announced that the NNA has requested a major change in the way newspaper mail is handled in Mail Processing, which he hopes will be reflected in price increases planned for 2023.
“We value our subscribers and don’t make these decisions lightly,” said Tom Stangl, publisher of the Baldwin Bulletin. “Two postal increases totaling 10.6% in 2021 and now 8.5% in 2022 were the tipping point for our decision.”
Stangl’s additional subscribers get unlimited access to the newspaper’s website and the semi-annual glossy magazine Back Roads, plus the added benefit of having a subscription.
The cost of a local subscription will increase to $39.
Journal delivery is 75 cents per issue with the new rates. The newsstand price is $1 per issue. Home delivery represents a saving of 25% compared to the newsstand price.